Case Studies
Creatix Technology

Creatix Technology Scales to 200K Daily Users with Vast.ai's GPU Cloud

How a fast-growing AI app company cut infrastructure costs by over 60% and powered millions of new users with Vast.ai.

Creatix Technology Scales to 200K Daily Users with Vast.ai's GPU Cloud

60%+

Ongoing Cost Reduction

5x+

Increased Daily User Support

Speed

Higher throughput and shorter processing times

Flexibility

Optimized for performance and bandwidth

Overview

Industry: Tech
Key area: Object removal, Background segmentation, and Video enhancement

Creatix Technology is an artificial intelligence company developing the next generation of creative tools for everyday users. Founded with the mission to bring advanced technology closer to everyone, Creatix has grown into a global team specializing in AI-driven mobile apps, custom model development, and cloud-based AI services.
Their flagship consumer apps — Magic Eraser and AI Video Editor — empower millions of users to remove objects, enhance footage, and create polished content with ease. Together, these apps have achieved over 10 million downloads and serve more than 200,000 daily active users across iOS and Android.
Behind the scenes, Creatix runs GPU-accelerated training and inference workloads on Vast.ai, combining on-premise servers with Vast's decentralized GPU marketplace to scale efficiently and affordably

Challenge

As Creatix's user base and feature set expanded, so did their compute demands. Originally hosted on Google Cloud Platform, the company faced escalating GPU costs that made it difficult to experiment with and deploy new AI features profitably.
Their core features — including object removal, background segmentation, and video enhancement — required continuous access to high-end GPUs. Even consumer-class GPUs were cost-prohibitive on traditional clouds, limiting their ability to scale to new features or handle large inference volumes.
To sustain their rapid growth, Creatix needed a way to reduce infrastructure spend without compromising performance or reliability.

Solution

After evaluating multiple platforms, Creatix turned to Vast.ai, which offered access to high-performance consumer GPUs like the RTX 4090, 5090, and H100 at a fraction of the cost of major clouds.
They built a hybrid infrastructure that leverages:
  • Vast.ai's GPU marketplace for scalable, high-bandwidth inference workloads
  • On-premise servers for continuous 24/7 operations
  • A microservice-based architecture connected via RESTful APIs to route traffic seamlessly between environments
This setup allows Creatix to train, fine-tune, and deploy AI models quickly while keeping costs predictable and performance strong.

"By tapping into Vast.ai's marketplace of high-performance consumer GPUs, Creatix achieved data-center-level performance at a fraction of the ongoing cost — reducing monthly infrastructure expenses by more than half."

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Results

60%+ Ongoing Cost Reduction

Migrating workloads to Vast.ai cut compute expenses by over half, saving $5,000–$10,000 every month compared to GCP. These recurring savings compound into tens of thousands annually, freeing up budget for R&D and product innovation.

Faster Inference & Lower Latency

RTX 4090 GPUs on Vast.ai deliver higher throughput and shorter processing times, improving end-user experience across Magic Eraser and AI Video Editor.

Explosive Growth

Since adopting Vast.ai, Creatix scaled from roughly 40,000 to over 200,000 daily users, supporting 30,000+ new installs each day.

Operational Flexibility

Their hybrid model enables workloads to shift dynamically between on-premise servers and Vast.ai instances, optimizing for performance and bandwidth

"We save five to ten thousand dollars every month using Vast.ai — and that adds up fast. The performance is better, the costs are lower, and it lets us keep scaling without limits."

Giang, Founder of Creatix Technology

Why Creatix Stands Out

Creatix isn't just an app developer — it's a full-stack AI company combining consumer software with enterprise-grade innovation. Beyond its hit apps, Creatix provides AI consulting, analytics, and custom model development services for partners in Japan, the U.S., and Australia.
Their Figma Translate Plugin, powered by Google Gemini AI, exemplifies their engineering range — translating design text automatically while preserving layout. Together, these projects showcase Creatix's ability to deliver both mass-market AI products and bespoke business solutions with equal excellence.
By leveraging Vast.ai, Creatix proved that a lean, independent AI team can scale globally and profitably — without enterprise-scale budgets.

"Vast.ai gives us stronger GPUs at a cheaper price. We save thousands while getting better performance — which lets us serve more users and keep innovating."

Looking Ahead

Creatix plans to expand its use of Vast.ai for training new AI models and to adopt Vast's upcoming serverless GPU platform, which will allow programmatic scaling based on live user demand.
The company also intends to grow its outsourcing and AI consulting business, helping global clients develop and deploy custom AI services backed by its proven infrastructure and expertise.

About Creatix Technology

Creatix Technology builds innovative AI-powered products that help millions of users around the world create, edit, and translate faster. The company develops both consumer applications — including Magic Eraser, AI Video Editor, and Figma Translate Plugin — and enterprise services such as custom AI model development, mobile app design, and AI service deployment.
Mission: Bringing advanced technology closer to everyone.
Website: creatixtechnology.com

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